Swedish Women’s Football Team Set to Earn Significant Bonuses at EM 2025
The Swedish women's national football team will benefit from increased bonuses for EM 2025, with payouts expected to rise significantly based on performance.
Key Points
- • Players could earn over 1 million kronor if winning EM 2025.
- • Minimum payout set at 260,000 kronor for failing to win any matches.
- • 35% of total income for group-stage exit; 40% for advancing further.
- • Additional bonuses of 50,000 kronor for semifinals and 100,000 kronor for finals.
The Swedish women's national football team is poised to benefit from a substantial increase in bonuses for their participation in the European Championship 2025 (EM 2025), highlighted by a revised agreement with the Swedish Football Association (SvFF). Despite the increase in incentives, concerns about the disparity between men's and women's football earnings persist.
Bonuses for the tournament have seen a remarkable increase of 156% compared to the previous editions, fundamentally influenced by UEFA's decision to raise the total prize money from €16 million to €41 million. According to representatives from the team, including defender Magdalena Eriksson, the increased financial support is welcomed, although she notes, "there is still a significant gap between men’s and women’s football."
Under the new remuneration structure, players could earn upwards of 1 million kronor if Sweden clinches the championship title. In the case of failing to progress past the group stage, each player will still receive a minimum guaranteed payout of 260,000 kronor. SvFF has outlined a distribution framework where 35% of the association's total income from the tournament will be allocated to players if they do not advance further, increasing to 40% if they progress.
Additional bonuses have also been announced: players will receive 50,000 kronor for reaching the semifinals and 100,000 kronor for making it to the finals, available to all squad members selected for the tournament. This structured approach aims to further incentivize performance and acknowledge the vital contributions of players to the national team’s success.
The agreement aligns with UEFA recommendations, encouraging football associations to ensure that a share of their earnings is directed to players, reflecting an ongoing movement towards improved financial equity in women's sports. As the tournament approaches, the focus will now be on how the team performs amid these new financial incentives, exemplifying the evolving landscape of women's football finance in Sweden.