Lyko Reports Strong Financial Growth and Expands Across Europe
Lyko announces significant growth and aggressive expansion plans following impressive Q2 financial results.
Key Points
- • Lyko's Q2 operating profit reached 31.7 million SEK, nearly doubling from last year.
- • The company opened a new store in Helsinki and plans to launch a popup concept in Norway.
- • CEO Rickard Lyko cited strong customer response and brand awareness as key growth factors.
- • Lyko plans to open a new store in Stavanger this fall.
Lyko, the well-known beauty retail company, has announced remarkable financial growth and ambitious expansion plans as part of its strategy to increase market presence in Nordic countries. In the second quarter of 2025, Lyko reported an operating profit of 31.7 million SEK, nearly doubling from the same period last year, highlighting effective management despite challenging market conditions.
The company's revenue for Q2 reached 939 million SEK, showing positive trends across all markets. CEO Rickard Lyko emphasized, "Customer response exceeded expectations, which increased brand awareness and laid the groundwork for the opening of a new store in Stavanger this fall." Recently, Lyko opened a new store in Helsinki and unveiled a mobile popup concept, which will travel to ten cities in Norway, as part of its innovative approach to reach customers.
Despite the current pressure on prices and consumer spending, Lyko is gaining market share, showcasing resilience in a competitive landscape. The company's strategy appears to be working as it continues to navigate what it calls a somewhat volatile sales environment, yet still manages to maintain healthy profitability margins.