Finnish Music Shines at Eurovision 2025: KAJ's Cultural Impact

Finnish band KAJ receives cultural support at Eurovision 2025, showcasing sauna tradition.

Key Points

  • • Fans are supporting KAJ from a sauna in Jönköping, Sweden.
  • • KAJ's song 'Bara bada bastu' highlights sauna culture.
  • • A sauna was brought to the Eurovision venue in Basel as a celebration.
  • • There is a growing appreciation for Finnish culture in Sweden.

As the Eurovision Song Contest 2025 unfolds in Basel, Switzerland, Finnish band KAJ is garnering significant support, particularly from fans in Sweden. One notable supporter, Fredrik Hänninen from Jönköping, has taken his enthusiasm to the next level by watching the finals from a sauna. Hänninen believes that the sauna, a staple of Finnish and Swedish culture, epitomizes authenticity, allowing people to express their true selves. He states, "Du blir dig själv och du pratar öppet. Det går inte dölja vem du är," which translates to "You become yourself and you talk openly. You can't hide who you are." His dedication highlights a broader appreciation for Finnish traditions among fans, particularly in Sweden, where there is a noticeable rise in cultural exchange.

KAJ is competing with their popular track "Bara bada bastu," which translates to "Just Bathe in the Sauna," a song that taps into the sauna's cultural significance and is resonating with audiences. The band's popularity has extended beyond borders, as demonstrated by fans bringing a sauna to the Eurovision venue to celebrate their favorite act. This act of solidarity reflects a growing trend of admiration for Finnish culture outside Finland, particularly among neighboring Sweden’s citizens.

The enthusiastic reception of KAJ and their sauna-themed performance not only underscores the bond between Finnish and Swedish traditions but also points to an increasing interest in Finnish music on a global stage, potentially paving the way for further cultural appreciation and exchange. With KAJ positioned as favorites in this year's contest, the impact of Finnish music and sauna culture is set to make a lasting impression at Eurovision 2025.